Neuroscience and the post pandemic brain: how to maximise marketing results
Click here to view original web page at Neuroscience and the post pandemic brain: how to maximise marketing results Neuroscience in marketing is nothing new; however, in the post-pandemic world, it could more even more valuable in understanding the rapidly changing consumer. The Drum spoke to Professor Arvind Sahay, professor of marketing at The Indian … Continue reading “Neuroscience and the post pandemic brain: how to maximise marketing results”